My Role: Creative Director / Designer
Studio: The New Division

We worked on creating a brand for the inaugural Global Festival of Ideas event, which took place at the World Conference Center in Bonn, 1–3 March 2017.

The Global Festival of Ideas is the first in a series of annual forums, hosted by the UN SDG Action Campaign and supported by the Federal Government of Germany. The Festival brings together leading thinkers, policy-makers and civil society, together with gaming experts and policy simulators, to deliver the world’s first playable policy conference. Participants get involved in interactive and immersive sessions that tackle the tough choices and trade-offs in this ambitious global agenda.

For the logo we’ve created a bold modular system, which gave us the opportunity to play with the arrangement of the boxes as well as the colors and was extendable to the entire conference package to address the interactive component of the conference. We created an entire package including poster, flags, registration booth, stage backdrop and agenda booklet, etc.

Credits:
Excecutive Creative Director: Jakob Trollbäck
Producer: Hannah Boman

Year: 2017