My Role: Creative Director / Designer
Studio: The New Division

For the inaugural Goalkeepers event which took place in New York City on September 20, 2017 – we worked on creating a brand for this conference hosted by the Bill and Melinda Gates Foundation. The event was streamed live online for viewers worldwide and coincided with the UN General Assembly in New York, offering an opportunity for attendees and observers to focus on positive progress toward achieving the Goals. We named the event “Goalkeepers” with the intent to create a community for action on The Global Goals.

The identity needed to be simple and memorable with a nod to The Global Goals as well as to the B&M Gates Foundation. Besides the identity we created several posters, signage, banners, stage background and booklets for this event.

Credits:
Excecutive Creative Director: Jakob Trollbäck
Producer: Hannah Boman

Year: 2017